For RevOps · the integration
Contacts, notes, and event tags push in the background. This page is the full list of what writes where — and what deliberately doesn't.
The write list
Every write is listed here. If it isn't on this list, Athel doesn't touch it.
Follow-up emails Athel drafts open in your email app with HubSpot's logging address already BCC'd — every send lands on the contact's timeline.
Your team's structured event feedback — ratings, what worked, competitor mentions, lead quality — syncs to HubSpot as a note, attached to the event's record when you use a custom object. It's there for budgeting season, on the HubSpot record everyone already looks at.
Follow-ups stay in Athel — they're your reps' working list, not CRM noise. And we don't write to HubSpot's Marketing Events object: its participation records can't carry per-contact, per-event qualification. The full reasoning: Where Athel lands in HubSpot.
No HubSpot? Athel works on its own — capture everything and export your contacts and notes anytime. See pricing for what's included on each plan.
Your stack
Your properties, workflows, and reports keep working — Athel feeds them from the field.
Athel
Capture · Voice notes · Active Event · Booth team coordination
HubSpot
Contacts · Campaigns · Lists · Workflows · Reporting
Revenue
Meetings · Opportunities · Closed-won · Attribution
You don't migrate. You don't retrain RevOps. You add a thirty-second mobile capture layer in front of the CRM you already pay for.
Setup · about ten minutes
Sign up for Athel
Sign in with email or Google. No credit card.
Click "Connect HubSpot"
Standard OAuth. Every scope on the consent screen maps to a row on the write list above.
Create your first event
Set up an event in Athel. Captures inside that event are tagged with a matching HubSpot Campaign.
Capture
Hand the app to your reps. Scans, voice notes, and manual entries push in the background.
Access is scoped to your workspace — company accounts see their company's records, individual accounts see their own. Notes marked private stay visible only to the person who wrote them. Your data isn't sold, and it isn't used to train models.
No. Athel is the field capture layer. Your contacts and HubSpot Campaigns stay where they are — Athel writes to them. Your existing reports, workflows, and properties keep working unchanged.
No — captures are matched by email against your portal before anything is created. Existing contacts get the new note and event tag; only genuinely new people become new records.
Solo Pro, Team, and the Event Pack. Free and Solo run without a CRM — connect later if you move up. Every plan exports to CSV.
Everything Athel wrote stays in HubSpot; everything in Athel stays exportable to CSV. Disconnect any time from Settings — and you can revoke the OAuth from HubSpot's Connected Apps panel too.
The full mapping — objects, associations, labels — is written up in the Playbook: Where Athel lands in HubSpot.
Ten minutes, once
What the record proves for the team: how GTM leads read it →